You got an email from me
yep, the one who emailed you
I run MakeAndUpdate, a web studio of one in West Chester, PA. I look up local businesses one at a time and write to the ones I think I can genuinely help.
A few promises
Nicholas
For The Kids
10% of all project revenue this year goes to THON, Penn State's student-run philanthropy for families fighting childhood cancer.
Best known for its 46-hour no-sitting, no-sleeping dance marathon each February, THON benefits Four Diamonds at Penn State Health Golisano Children's Hospital, offsetting treatment costs insurance cannot cover and funding research that gives families hope.
I'm a Penn State student.
This one's personal.
Donations are processed by THON on donate.thon.org and never pass through this studio.
What I do
Whether you're starting from scratch or fixing what you've already got, here's how I can help.
Clean, professional sites that show up when people search and build trust instantly.
I get your business found on Google for the searches your customers actually make, without paid ads or gimmicks.
Your site exists but feels outdated? I'll give it a modern look and better performance.
Bookings, reminders, follow-ups, and reviews: quiet systems that save you hours every week.
Proof
Every one of these is live right now. Open it and check it yourself: that's the whole point.
I also build and run HoldKit, modular booking software for appointments, rentals and reservations.
Good feedback or bad, I read every word. It's how the next project gets better.
July 29, 2026
“Absolutely, the most amazing experience to work with Nick, he is on-point, on-time, and awesome and I cannot describe the level of professionalism, you get from Nick. I would absolutely refer him to any of my friends, family, and colleagues. I will 100% use him in the future again. Wish him the best.”
Glad to hear it. · July 29, 2026
July 1, 2026
Nick is the best one around.
Glad we could help! Best of luck with ‘Pura Fiesta Party Rentals’. · July 1, 2026
Agency vs. studio of one
The speed of a studio. The depth of a senior team. Built for owners who move fast.
Looks easy. Costs you time.
Big teams. Big timelines.
Four steps, start to finish. No jargon, no stalling on step two.
I review your current website, search presence, and customer experience.
You'll get a short list of what I'd improve and how it could help your business.
If it makes sense, I'll create a free mockup so you can see the difference.
Use it, ignore it, or say no. Either way, all good.
FAQ
Clear answers to the questions I hear most.
I look up local businesses one at a time and check whether they have a working website. If I think I can genuinely help, I write. Every email is reviewed by me first, and replying once stops the follow-ups.
Yes. Tell me a bit about your business and I'll put together a free mockup or a short fix-list for your current site. No pitch, no obligation. If it's not a fit, you'll hear that honestly, at no cost either way.
Every project is scoped and priced to you, with a fixed quote before any work begins, so there are no surprises.
A first working version in as little as 24 hours from the kickoff call. Most websites go live in 2–3 days, depending on scope, content, and how quickly feedback comes back.
Me, Nicholas Cabel. No agencies, no account managers, and no handoffs.
West Chester and the Greater Philadelphia tri-state (Pennsylvania, New Jersey and Delaware), including King of Prussia, Wayne, Downingtown, Phoenixville and the Main Line, plus remote clients.
Let's talk
A new site, a refresh, or just a question. Fill in whatever's relevant and I'll get back to you within a day, as a person, not a pipeline.
I reply within one business day. Me, not a bot.
Request a free mockup
Your message is in my inbox and a note is on its way to yours. I'll get back to you within a day, as a person, not a pipeline.
Nicholas
